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How Facebook Recommends Real Agent Agents Should Use Stories • Fireside with Facebook • Scott Shapiro

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Welcome to another episode of Fireside with Facebook!

In this episode Scott Shapiro from Facebook’s Real Estate Group discusses Stories on Facebook, Instagram and Messenger and how real estate agents should best utilize these tools in their business. We reveal best (and worst) practices for how to increase engagement and reach. Last, Scott advises agents to research how big brands use Stories to gather inspiration for creating your own content.

Also, Facebook just launched their own dedicated website aimed at helping real estate professionals use their tools, Click here to see Facebook’s Real Estate Agent Guide! 

If you’d prefer to watch this interview, click here to view on YouTube!

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