Welcome to another episode of Fireside with Facebook!
In this episode Scott Shapiro from Facebook’s Real Estate Group introduces their newly published guide for agents titled Real Estate Professionals Guide to Success. This whitepaper provides statistics about buyer and seller behavior and offers suggestions on how agents can think about using social media to better connect with their audience. Scott also discusses Facebook usage stats and how the platform is being used not only as a social connection tool, but also as a search engine.
If you’d prefer to watch this interview, click here to view on YouTube!